If you are running a website and optimizing your site for search engines, then you must know the importance of link building. No site will rank high on search engines without backlinks. Depending on your niche and competition, you may need a boatload of backlinks to outrank your competition. The question is, do you have the time and resources to run that expensive link-building campaign?
Most site owners find it a bit overwhelming to build that many backlinks for their sites. Especially when it comes to building the links continuously, many site owners give up thinking that their SEO campaign is not working. Where in reality, it is working, but they don’t know or realize it.